ABOUT ORIZA
Oriza harnesses the incredible properties of rice water to create a line of luxurious hair care products for more beautiful hair. Powered by rice, a natural ingredient known for its ability to revitalize hair, our products combine ancient hair treatment techniques with modern sensibilities for smooth, strong, and shiny hair.
BEHIND THE NAME
Named after the Latin word for rice (Oryza), we pay homage to the age-old tradition of rinsing hair with fermented rice water for amazing results. Typically fermented over 24 hours, our products simplify the process by infusing the rice water into shampoo and conditioner. We all live busy lives and Oriza allows you to unlock the benefits of rice water in your normal hair care routine.
THE HISTORY
The magic of rice water is nothing new—in fact, it’s ancient history. Dating back to the Heian period in Japan (794 to 1185 AD) and popularized by the Yao women in Southern China, who are known for their stunning six-foot locks, rice water has been used for centuries to grow and maintain strong, healthy hair. Each Oriza product is inspired by their tried and true traditions.
WHY RICE?
Rice water is a powerhouse ingredient, packed with essential vitamins and nutrients that nourish, strengthen, and repair hair.
Nourish: Rice water is rich in vitamins B and E, that nourish and moisturize the hair, leaving it feeling soft and smooth.
Repair: Inositol and niacinamide found in rice water repair damaged hair from within, leading to smoother and shinier hair.
Strengthen: The amino acids in rice water, such as cysteine and methionine, help to strengthen hair fibers, making them more resilient and less prone to breakage.
This combination of benefits makes rice water a highly effective ingredient for achieving healthy and beautiful hair.
A NOTE FROM OUR FOUNDER
It all started in the shower (doesn't every good story?). I was feeling discouraged because I couldn't find a product that could repair my bleached blonde hair. I was about to throw in the towel when I stumbled upon the magic of rinsing your hair with rice-water.
And let me tell you, it was love at first rinse.
My hair went from dull and damaged to smooth and shiny in just a few short weeks. The only problem was that fermenting rice was tedious for my busy schedule. That's when the idea of Oriza came to mind - a product that delivers all the benefits of rice water in a simple and convenient form.
After two years of developing the perfect solution, I am thrilled to share our products with you and make beautiful, healthy hair easily accessible. I believe hair health is an integral part of our well-being—it is our crown, after all!
Follow us on Instagram @orizahair for daily hairspiration.